Looking to sell your business? Well then, just like any other sale, you have to know what the buyers are looking for in order to present the most valuable unique selling propositions to each of them. So what are buyers of businesses looking for? 

Buyers pay more for quality companies. If you’ve worked diligently to increase and improve business, the pool of potential buyers are likely to pay more. It is always valuable to have established standard operating procedures for each arm of your business. Any buyer will want to have a clear playbook on how to replicate the success you have achieved. If they have to hope they can figure it out after the purchase, be prepared to get a smaller offer. 

That being said, there are many factors that will pique a buyer’s interest and elicit the best possible sale price. While, as an owner, you tend to focus on the top line, there are many other significant topics that need considered. Can the buyer increase revenue and profits and how would they achieve that? What is the growth potential of the business and the industry? Are the financials of the company clean? Who makes up the management team and are they quality talent? Are the products and services of top tier quality? How are the sales and marketing efforts performing? 

We will discuss these areas together in depth to make sure that you are capitalizing on the areas that you potential buyers are most likely to value the most. Selling your company for the most money requires a level is experience and expertise that I have developed over decades. Working with someone like myself is precisely the way to maximize the return on your years of hard work and dedication. Click the contact me button to get the conversation started.